If you’ve been following the news about the UK, you’d have definitely heard about their impending departure the EU after the Brexit vote. As a result, the pound has lost some of its value as fear grows across Europe and internationally given the UK’s uncertainty.
As a result, OnePlus has announced that they may have to raise the price of their recently launched OnePlus 3 in the UK in order to compensate for the devaluing pound. In a company post, a spokesman commented about the future of the OnePlus 3.
We’ve always strived to create the best product and deliver them to customers at a reasonable price. However, the worrying downward trend of the GBP may make it difficult to maintain our current pricing structure in the UK. Our margins have always been thin, and our expenses are mainly in USD. This being the case, sudden drops such as the one that the Pound has recently experienced could have a direct impact on our prices.
They recommend that OnePlus 3 purchases should be made as soon as possible in order to avoid having to pay more than the current £309.
We’re telling you this now because we don’t want you to be blindsided. If you’re thinking of buying, we recommend doing so sooner rather than later. However, if a price change comes to pass, it will not be a decision that we take lightly.
Based on the recent devaluation, the company would be losing about $40 on each new device sold, and given the very slim margins, it is understandable why they may be forced to raise their prices a bit. Given that pound’s value is still looming at an all time low (the first in 31 years), it’s hard to say if or when the company plans to raise their latest flagships’ price point.
Given that the pound’s value may not go back up any time soon, I would also suggest ordering one right now if you were thinking about getting this phone.