Photo: Benoit Florençon/YouTube

This soap washes the black right off you, according to this commercial

Bradley Wint
By - Founder/Executive Editor
May 26, 2016 7:29pm AST
Photo: Benoit Florençon/YouTube

China’s obsession with light-colored skin crops up once again in a pretty questionable commercial for Qiaobi soap.

In the video below, a paint-covered black man enters the scene where a Chinese lady is doing some laundry. He whistles to her and winks his eye to get her attention. She then smiles and “invites” him over for something a little more.

Can you guess what happens next? If you think they end up passionately, kissing, well it didn’t go down that way.

Ok, so I sense some anger spewing over.

Interestingly enough, such a commercial which originally aired in various Chinese cinemas would not have been seen as racist in their country because of their cultural obsession with the lack of melanin. However, the ad has made its way across various social media platforms and is slowly pissing off folks in the western hemisphere.

Like a lot of things Chinese, the ad was also a blatant rip-off of an Italian soap commercial which promoted a detergent geared towards brightly colored clothes.

Do you feel the same level of anger like the first ad?

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